Paid Media

It’s simple: We connect the right message with the right audience at the right time.

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Audience: The Heart of Paid Media

Paid media effectiveness begins with audience intelligence. Our approach leverages advanced tools, usually reserved for large agencies, to precisely identify who will most effectively engage with your brand. This strategic focus ensures that each campaign starts with a clear, audience-centric foundation.

Harnessing Data for Powerful Impact

Our commitment to data-driven strategies sets us apart. We utilize third-party research and persona development to inform our strategic media planning, ensuring that your message not only reaches but also resonates with your targets. This approach allows us to allocate resources efficiently and adapt swiftly to changing dynamics.

Beyond Media Buying: A Strategic Partnership

We don’t just buy media; we create partnerships for success. With our comprehensive solutions, we manage every aspect of your paid media, from initial planning to final analysis. Our expertise across various channels, from digital to traditional, ensures that your brand’s story is told compellingly and cohesively.


    • Hospitality
    • Healthcare
    • B2B Tech
    • Non Profit
    • Government
    • CPG + DTC
    • Higher Education
    • Transportation
    • Real Estate
    • Entertainment
    • Assisted Living

Media We Place

  • Digital Media
    • PPC/SearchDigital DisplayNativeMobile
  • Paid Social
    • Facebook/InstagramTikTokX (formerly Twitter)LinkedInSnapChatYouTube
  • Traditional Media
    • RadioOut-of-HomeDOOHPrintTV/CableDirect Mail
  • Emerging Media
    • Streaming Audio + VideoCTV/OTTPodcast
  • B2B Specialities
    • ABM Display + Content SyndicationLead Generation CampaignsVertical Publishing Partners


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Audience Targeting

Advanced analytics pinpoint your ideal audience, maximizing the effectiveness of every media dollar spent.

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Persona Development

Deep target personas guide media strategies, aligning your message with their unique needs and preferences.

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Strategic Media Planning

Integrated media plans maximize reach and engagement. Our media-agnostic approach ensures best-fit solutions every time.

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Measurement + Adaptation

Analytics via ICIQ dashboards enable effective campaign measurement and agile adjustments for optimal results.

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Creative Alignment

Deep audience insights ensure that campaign messaging and creative resonate across all media channels.

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Comprehensive Media Solutions

From PPC and ABM to digital and traditional media, our one-stop solution covers the full media spectrum.

Bryan Noguchi|Director, Media Planning + Strategy
“Our precision audience targeting is powered by a best-of-breed tool typically exclusive to the largest agencies. This gives us, and our clients, a distinct advantage in understanding and reaching the right audience.”

Ready to supercharge your media strategy?Connect with us.

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