Work

Arizona Humane Society

Placing every furry Arizonan in a loving home is hard work. So we launched a website that works smarter for this heroic nonprofit.

View the full website at azhumane.org

Challenge

Dedicated to caring for neglected, unhoused, and abused animals across Arizona, the Arizona Humane Society is hard at work, saving lives every day.

With so much time dedicated to these animals’ well-being, the Arizona Humane Society (AZHS) needed support developing and redesigning its website, azhumane.org.

Because Ideas Collide is passionate about giving back to the community and those in need, we felt a strong connection to the organization. Through consistent and transparent communication, we quickly became a trusted extension of the AZHS team, maximizing their budget, dreaming big, and achieving even bigger results.

Approach

The Ideas Collide website development team was tasked with creating a mobile-friendly site that incorporated best practices, new website standards, and a strong online presence that enhanced the user experience through an easy-to-navigate design.

Key objectives consisted of the following:

  • Increase brand awareness.
  • Place the Arizona Humane Society as a leader in the animal welfare sector.
  • Promote available adoptable pets.
  • Highlight diverse programs such as volunteer opportunities, foster support, veterinary clinics, pet resources, and animal cruelty prevention.

We sent our client a comprehensive questionnaire, identifying key objectives, targeted users, web functionality, and overall tactics to employ within the site. After aligning our objectives, we implemented new features for an easy-to-use, mobile-friendly website.

Arizona Humane Society website Mockup on desktop and mobile

Solution

The new Arizona Humane Society website includes new and improved features. Renovations to the site included:

  • Comprehensive pull-down list
  • Donation section for in-kind items
  • Donor-centric site approach
  • Faster page load time
  • Simplistic, clean design
  • Easy-to-navigate menu and Contact Us page
  • Minimal pop-up display function
  • ADA compliant
  • Comprehensive pull-down list
  • Mobile friendly

Positioning the Arizona Humane Society as a leader in the animal welfare sector while promoting available, adoptable pets, we also included more imagery and an updated adoption scheduling page that’s easy to use.


Aaron Vance|Director of Emerging Accounts
“The main goal of this project was to create a streamlined website that met best practices, current as well as upcoming website standards such as ADA compliance, mobile optimization, and ubiquitous functionality improvements, while also enhancing the user experience through ease of navigation and a clean design.”
Aaron Vance

Results

This project was an exercise in best-practice application in UX/UI, ADA compliance, mobile friendliness, navigation, streamlined content, CTA placement, new content integration, and optimization for fundraising.

Along with a better user experience, the Arizona Humane Society saw visitors engage more with their new site. Session duration rose by 20% in 2023 compared to the previous year.

 

The Ideas Collide team approaches every project with a high level of integrity, which creates a positive impact on clients nationwide. Taking strong ownership of their space, we strive to exceed expectations throughout every client and team interaction. Through hard work and dedication, our team continues to elevate the Arizona Humane Society and educate them on new web technologies that can be integrated into their new site.

Credits

Client
  • Arizona Humane Society
Year Completed
  • 2022
Industries
  • Non-profit
Services/Disciplines
  • Website Design
  • Custom Web Integrations
  • UI/UX
  • Copywriting
  • Graphic Design
Links
Awards
  • AMA Phoenix Spectrum Award – Best Website – Non-Profit (2023)
Project Team
  • Aaron Vance
  • Gery Teague
  • Robert Boland
  • Chris Smith

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